bauma 2019: More exhibitors, more visitors, more opportunities
Five months before the start of the trade fair for construction machinery, bauma, on 08.04.2019, Messe München can already announce a new record number of exhibitors: More than 3500 exhibitors from 55 countries will be there – almost 100 more than in 2016. bauma Plus allows even more companies to present their products and services. Virtual reality will bring the construction site into the trade fair hall. What is more, the 600000 visitor mark is ready to be passed.
“The industry is booming, which is also reflected in the growth of bauma. We’ve taken account of the rise in demand and expanded our site in eastern Munich to 614000 m2. Our aim is to offer a platform to as many exhibitors as possible. With bauma 2019, we continue to surpass ourselves – also digitally,” says Klaus Dittrich, Chairman and CEO of Messe München.
For the first time, visitors to Hall B0 will be able to experience the industry virtually – thanks to virtual and augmented reality. This is made possible through a combination of images, sound, or sensor feedback, such as wind. “The booths have size limits, the digital areas is limitless. With new virtual offerings, we’re bringing the construction site into the trade fair and expanding our digital portfolio,” says Project Manager Mareile Kästner.
Another new feature are the bauma Plus models that bring more exhibitors to the fair. With bauma Plus Onsite exhibitors can present their company on a compact area. bauma Plus Move is a flexible coworking area where visitors can meet exhibitors.
