VOTORANTIM CIMENTOS

Votorantim Cimentos launches new port­folio of bagged cement in the Brazilian market

Votorantim Cimentos – one of the industry leaders in Brazil and present in 14 countries – is launching in the Brazilian market the biggest innovation of its retailing cement portfolio in 83 years of history. The launch is the result of extensive research that involved over 400 construction professionals, focused on understanding the challenges, difficulties and needs of the various stakeholders of the construction industry.

The survey identified the challenge faced by all those involved in the construction process to understand the technical norms and the differences in the use of different types of cement, which caused the company to set up a multidisciplinary group to develop a new portfolio of bagged cement from a consumer’s standpoint.

Specific products were developed for each type of construction work:

Obras Estruturais: intended for foundations, columns, beams and structure

Todas as Obras: the most versatile and suitable cement for plasters, subfloors and slabs

Obras Básicas: for use on repairs and renovations without structural function

Obras Especiais: directed for industrial use as pavers, precast and artifacts

Obras Especiais em Meios Agressivos: developed for coastal areas, pipes and sewage treatment facilities

“For the non-specialist consumer, buying cement will be easier, more convenient and safer. For retailers and professional workers, this will bring more confidence in their recommendations, ensuring high quality and productivity at the construction site,” explains Walter Dissinger, Global CEO.

www.votorantimcimentos.com

x

Related articles:

Issue 2016-5 VOTORANTIM CIMENTOS

Votorantim Cimentos ­project is recognized as the most ­innovative in South America

Votorantim Cimentos received the Clemente Greco Award, for the Best Innovation, Environmental or Cement Sustainability Project. The winning project “Use of nontraditional slag as addition to...

more
Issue 2016-7-8 VOTORANTIM CIMENTOS

Votorantim Cimentos inaugurates new factory in Brazil

On 23.06.2016, Votorantim Cimentos inaugurated a new cement plant in northern Brazil, in the state of Pará. With estimated investments of R$ 860 million, the factory – located in the town of...

more
Issue 2017-5 VOTORANTIM CIMENTOS

Votorantim Cimentos inaugurates a new factory in Bolivia

Votorantim Cimentos, together with its partners in Itacamba Cemento, inaugurated in February a new plant in Yacuses, in the department of Santa Cruz/Bolivia. The investment of US$ 220 million for the...

more
Issue 2019-6 VOTORANTIM CIMENTOS

Votorantim Cimentos invests in expansion of its Pecém plant

Votorantim Cimentos, announced a R$ 200 million investment in the expansion of its Pecém plant, in the Brazilian state of Ceará. Once operating at full capacity, the project will create...

more
Issue 2017-9 VOTORANTIM CIMENTOS

Votorantim Cimentos inaugurates new plant in Turkey

On 17.07.2017 Votorantim Cimentos inaugurated a new plant in Sivas/Turkey, continuing the company’s strategy of ­geographic diversification of its operations, with investments in markets with high...

more